link-baiting

Link Baiting is a more blackhat link building method, that you don’t really hear about a lot, but when you do, many people do seem to think they know what they are looking about when really they don’t. Link baiting is quite hard to learn, but once you’ve got it down, it can be an amazing way to build a lot of backlinks.

The idea of link baiting is in fact very smart, you create some sort of content, then you somehow get people to build backlinks to the page, but the question is, well how do you get people to build your backlinks? Well obviously by getting them to talk about your website/page on their website/page or on forums/chats, whatever.

The faster your website spreads, the more backlinks you’ll get, the great part with link baiting is, once you’ve started to build some links, generally they keep coming in faster and in larger chunks, so the main idea of link baiting is, to create content, then hope that other people will build backlinks for you.

Very similar to fishing, you throw the bait out there, so you’re putting content out there, then you hope a fish bites, in this case, we hope people start to build backlinks to our content, this can be an amazing way to get a lot of traffic, as well as backlinks. After all, having people talk about your website is definitely the best way to build a lot of backlinks and you’re not even building them!

setting-prefered-domain

One of the many things I check upon while doing an SEO audit is whether the website of the client has a preferred domain or not. In almost all cases, companies develop their websites, upload it and then forget it. They don’t bother about indexation, site health or anything else. Well, that’s where we come in.

Preferred Domains

A website can have a URL in any of the following versions:

http://www.website.com or http://website.com

These are the www or non-www versions and very often freshly deployed websites have both. Meaning a visitor could type in any of the addresses and would get served the same content. Not quite a problem one could think, but it is quite a big deal for reasons affecting search engine optimization and usability.

For example, a user may log in from the ‘non-www’ version and follow a link to the ‘www’ version. He/she would probably have to log in again if the developer hasn’t accounted for that and they usually don’t.

From an SEO point of view, having both versions is seriously problematic. Indexation is the main issue here because Google treats the two versions as two different websites (Yes, even if the content is the same). Technically the ‘www’ denotes a sub-domain and it can point to different content and in rare cases, the content is actually different. So Google must not make assumptions and their algorithms must account for as many technical possibilities as possible.

As such, search engines index ‘www’ and ‘non-www’ versions of a website separately. A simple way to check if Google has indexed two versions of your website, type in the following queries in Google Search: site:http://mywebsite.com and site:http://www.mywebsite.com.

Normally both should return the same result and the same number of results, but not if the search engine has indexed two versions.

Link Juice Dilution

It’s the main issue when dealing with this kind of situation. Let’s say all of your social profiles link to https://kingz4d.com but a high authority blog makes reference to your website and links to http://yourwebsite.com. The link juice coming from the later would be lost as you are actually using the ‘www’ version for your link building campaigns.

It is imperative to set a preferred domain to avoid these problems and the preferred domain is also the version that you want used for your site in the search results.

Setting Preferred Domain on Google Webmaster Tools

The webmaster tools provide webmasters a way to chose their preferred domain for future indexation and would display the preferred URL in search engine results. A complete help section is dedicated to this here:

A 301 Redirect

Most often, I only write a 301 redirect in the .htaccess file (Note: the .htaccess is only available on servers running apache). It’s simple, effective and quick. The code used below is for redirection from the ‘non-www’ version to the ‘www’ version.

#Redirect non-www urls to www
RewriteEngine on
RewriteCond %{HTTP_HOST} !^www\.yoursite\.com$
RewriteRule (.*) http://www.yoursite.com/$1 [R=301,L]

For example, this is the exact piece of code that exist on our .htaccess file which we use to redirect the ‘non-www’ version to the ‘www’ version:

#non-www to www 301 redirection
RewriteEngine On
RewriteCond %{HTTP_HOST} !^www\.os-omicron\.org$
RewriteRule (.*) http://www.os-omicron.org/$1 [R=301,L]

www to non-www redirection

It also happens that one might like the URL without the ‘www’. I use this redirection when the hostname is long and therefore adding four more characters to it is unnecessary.

#Redirect www urls to non-www
RewriteEngine on
RewriteCond %{HTTP_HOST} !^example\.com
RewriteRule (.*) http://example.com/$1 [R=301,L]

Personally, I think hostnames without a “www” are kind of a nod to web fashion. The first major website which I noticed didn’t bother to add the “www” was Twitter. Speaking of which, If you want you can follow us here:

Learn_SEO_WordPress

If you want to build a website that is SEO Friendly, choosing WordPress as a website platform is right. Even so, there are some basic things that must be considered in optimizing WordPress-based SEO. Here are the basics of WordPress SEO that you need to learn.

Templates & Servers is the Key

Before talking further, there are the two most important factors in my opinion which are key to the success of your SEO optimization. The first is server speed and the second is template selection.

As good as any optimization is done, if the template and server you use are not qualified, SEO optimization will still not be effective. Therefore, it helps you first check the two factors above using the free tools below. Only then can you proceed to the stage we will give next.

  1. Google PageSpeed ​​Insight
  2. Pingdom Tools

With the two tools above, you will know how fast the server response and the loading speed of the themes you use. At the very least, a friendly website to appear on Google has an insight rating of 60 and above and a loading time of under 5 seconds.

For those who haven’t gotten satisfactory results, maybe you might consider subscribing to a more qualified server like Google Cloud or looking for other more SEO friendly WordPress templates like the Generate Press theme that is widely used by SEO practitioners in Indonesia.

If those two things you’ve passed, at least, you can breathe freely because your website has entered the basic qualifications in SEO competition. Here are some advanced steps you can take to improve your SEO and SERP based WordPress web.

Mandatory Plugins for WordPress SEO

Yoast SEO is a mandatory plugin for every webmaster and SEO practitioner. With this plugin, you can set the meta robot for each article, create an automatic site map, and integration with Google Search Console.

Anyway, almost all of the basic SEO features on WordPress have been summarized all in this plugin. More about this, you can see in article 14 of the obligatory WordPress 2018 plugin from Hostinger to get complete information about what plugins you must have on your WordPress website.

Keyword Optimization

Previously, keep in mind that excessive use of keywords will not be beneficial for your website. Even still, the use of appropriate and relevant keywords will greatly help your web page rating in search engines.

Here are some columns that you can use to insert keywords in the writing and content of your website.

  1. Article title (page title)
  2. Subheading – article subtitles (H2)
  3. Meta title and meta description in the Yoast SEO plugin
  4. Website Address (URL)
  5. Image file name and alt text

Now, there are some columns where you can put your keywords naturally, remember! Excessive and irrelevant keyword stuffing will have a negative impact on your website.

Quality and Quantity of Posts

No need to elaborate, in the end, the quality of the writing and rich information on your web will determine everything. So, make your web visitors satisfied with the information you present, and make them linger with other relevant content.

After all of the above you do, the arrival of visitors from the Google search engine is only a matter of time. Believe me! If you still find it difficult, it might be a sign that you need to recruit SEO optimization services to help jump-start your business’s appearance in search engines.

seo-company

For many years lots of companies have acquired more search engine traffic and converting those visitors into sales by with the help of San Diego SEO company like this one. Over the past 17 years, social media has become an important driver of traffic, there has been constant dynamism on algorithms, search engine landscape has gone through many changes and search engine ranking signal. San Diego SEO Company is in a dynamic state to ensure its clients are always getting the most current SEO strategies.

SEO is the process of editing website code and content for the purpose of building authority and relevancy for keywords for the purpose of increasing the amount of organic search engine traffic to your website. With a good provider, you are allowed to focus on your business and industry leaving the SEO to SEO experts. We are the best company in the industry and by hiring us, you are sure you are working with the best search engine optimization company. Different companies have different needs so clients receive customized SEO strategies that ensure all the key search engine ranking criteria are optimized. It has vast experience that can help the clients get the most successful results and the highest return on investment with the following services, pays per click management, search engine optimization, internet marketing services, and social media management.

How An Internet Marketing Company Will Help You Become More Famous!

Aside from optimizing your rank of relevance in search engine results, there is another way in which you can get more views or exposure. Whether you are selling something on the internet or not, as long as you are longing for some exposure, then all you need is a good company that will make you known in a way that will make people be curious about what you have and even possibly become your avid consumer. One of the services that you can get to buy exposures is by internet marketing. Most quality internet marketing companies have an offer like this and instantly you can get the exposure that you need.

They offer all the kinds of services that you will possibly need to get more attention. A good company will also offer all data hk the kinds of services that have anything to do with exposures. You can also send them pictures of your products and they will enhance it and make sure it looks appealing so the customers will go ahead and try your products. All their services are about helping people get the likes, tweets, and other acknowledging responses that can possibly get to attract more attention in many ways.